Monday, December 2, 2013

Music Review: Avicii - True-ly Great

Avicii has made a name for himself ahead of the release of his first full album through a string of hit singles including “Seek Bromance, “Fade Into Darkness”, “Levels” and “I Could Be The One”. Indeed, being personally invited to a weekly residency in Ibiza by none other than dance music king Tiesto himself is a sign you’re on your way up. Luckily for just about everyone, Avicii’s newest album lives up to the hype and delivers (almost) twelve infectiously danceable tracks.


The album opens with his teaser single, “Wake Me Up”, immediately catching the listener with his or her guard down. It’s twangy, it’s country, but it’s still got the up-tempo thump and bump that keeps one expecting something more. It’s a dance song, after all; there’s always something more. Amidst the wobbled strums of probably-a-banjo, pensive vocals belt out between choruses that make any room without a dance floor feel incomplete. “Wake Me Up”, more than any other song on the album, is a foolproof crowd pleaser.


“You Make Me” features a ferociously pounded piano beat paired with standard up-and-down synth, punctuated by sections of falsetto calm. An enjoyable foray into angry 88-key instrumentation, but mostly just above average filler.


“Hey Brother” returns to the fascinating country-dance fusion, opening with over thirty seconds devoid of any variety of synth and taking nearly two full minutes to achieve dance frenzy status. This is an eternity in dance music time. Still, while the horns triumph during the few sections conceding supposed genre of the album, the song drives home Avicii’s unique, uncompromising style. Dance music needs more of that.


“Addicted to You” continues the trend, with throaty female vocals reminiscent of Florence or Adele alongside well-balanced piano and bass. It is at this point that a listener who is not a fan of dance music might realize the feat the album has pulled off: you can just listen to it and tap your foot sometimes, if you prefer. The song transitions passively into “Dear Boy”, where velvety and passionate Lana Del Ray vocals feel as if lifted from a dusty record, placed between now-you’re-talkin’ bouts of dirty, wobbly thumps and synth. A song that pushes all the right buttons, but might be a tad too long.


The anger of “Liar Liar” stands in contrast to the prior moodiness. Svelt female vocal amalgamations alongside Avicii’s new pet piano build the listener up. In chorus, one man’s angry claim summons the only organ solo in recent memory into a dance music album.


A vague flavor of enthusiastic ragtime boogie lingers around “Shame On Me”, with a faster tempo that invites vigorous footwork almost enabling swing dancing, of all things. A merry arrangement of prior-mentioned ingredients are featured here, but overall this song is somewhat stale.


“Lay Me Down” is a throwback, a nod to the days of “Sweet Dreams” and “Stayin’ Alive” being dance floor material. Austin Powers would feel at home. “Hope There’s Someone”, on the other hand, opens with over a minute of emotional, bare-bones female vocal solo, building alongside that piano again into a drop into nothing but vocals, into the final drop that would no doubt cause a frenzy in a live venue if for no other reason than the nearly five minute wait.


“Heart Upon My Sleeve”, while overall dull and lacking vocals, at least offers an attention-grabbing choice on Avicii’s part: angsty cellos find their home in front of standard wubs, ticka-tickas, bonks and synth-waves.


Sadly, the album ends on somewhat of a weak note, with “Canyon” offering a by-the-numbers dance floor beat. “All You Need Is Love” similarly offers fare that’s enjoyable yet forgettable, though it at least has pleasant vocal injections to prevent the album from ending on a completely sober, inhuman note.


Avicii’s first full album, “True”, is somehow accessible while incorporating elements in directions other dance musicians may not have even considered treading, let alone feared. It stops short of greatness at the precipice, but that’s what playlists are for. Your party probably wasn’t going to feature only Avicii anyway, right?

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